Dive into the dynamic world of Franchise & Multi-Location Search Engine Optimization (MLSEO) with our expert-led course, ‘ Mastering Franchise and Multi-location SEO: From Strategy to Execution.’ Join the renowned Steve Wiideman in this brand-new BrightLocal Academy course.
This isn’t just another SEO course—it’s your gateway to mastering the art of boosting visibility for multi-location brands on search engines like Google and Bing. Whether you’re an aspiring SEO professional or a seasoned marketer looking to refine your skills, this course will equip you with the knowledge and tools to excel in the competitive SEO landscape.
What You’ll Learn
In this course, Steve will take you through essential areas of local SEO, focusing on improving visibility on major search engines like Google and Bing. By the end of the course, you’ll be able to:
- Understand Local SEO Strategies: Gain a working knowledge of all aspects of a local SEO strategy tailored for multi-location brands.
- Set and Track KPIs: Learn how to establish key performance indicators for an MLSEO campaign.
- Identify SEO Opportunities: Confidently identify SEO opportunities related to location and speciality pages, data management, syndication needs, and reputation management challenges.
Here’s Steve with an overview of the course:
Each module is packed with interactive activities and quizzes to enhance your learning. At the end of the course, you can take an exam to earn a certificate, which you can proudly share on social media to showcase your newfound expertise.
Who is this course for?
This course is designed for individuals with a moderate skill level in SEO. We recommend participants have a basic understanding of digital marketing, website traffic analytics, and basic software skills (Google Sheets, Excel, Google Docs, or Word). While no coding skills are required, we do suggest learning basic HTML and JavaScript to become a well-rounded SEO professional. For those new to SEO, BrightLocal Academy offers A Beginner’s Guide to Local SEO to help you build a solid foundation before diving into this course.
How can I join?
Anyone can access this course, whether or not you’re a BrightLocal customer. You can also be among the first to find out when new courses drop by enrolling for free. Here’s how:
If you’re a BrightLocal customer, you can access the Academy via your BrightLocal account. Log in, click ‘Learning Resources’ at the top of the screen, and select ‘BrightLocal Academy’ from the dropdown menu.
You must create a free BrightLocal Academy account before enrolling in the ‘ Mastering Franchise and Multi-location SEO: From Strategy to Execution ’ course.
If you’re not a BrightLocal customer , you can join BrightLocal Academy for free and follow the steps above to enroll in the course.
Want to know more about BrightLocal Academy?
Check out the official BrightLocal Academy FAQs here:
What is BrightLocal Academy, how does it work, and how can I enroll?
What courses does BrightLocal Academy offer, and how long do they take?
If you have any questions of your own, feel free to get in touch with us. We hope you find this fresh new course useful, and we can’t wait to hear how it’s helped you improve your local SEO skills.
