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Jamie Banks

Jamie Banks

Guest Contributor

Jamie was BrightLocal's Head of Content from 2017 to 2024. He was responsible for managing a team of talented content marketers producing insightful articles, research, and resources to enable businesses and SEOs to get better results in local search.
Updated Directions Heatmap
News

Updated ‘Directions’ Heatmap in Google Insights Brings New Local SEO Opportunities

by Jamie Banks

Google My Business has recently made some significant updates to the way its directions heatmap works—and to what insights it provides about where searchers are requesting directions to your business ...

March 20th, 2018
3 min read
How to Tell if You're a Toxic Client
News

How to Tell If You’re a Toxic Client

by Jamie Banks

Contradictory to the popular phrase, “the customer is always right”, a good client will recognize that isn’t always the case. When it comes to managing your relationship with your local ...

March 19th, 2018
7 min read
How to Sell SEO Services to Local Businesses
News

How to Sell Local SEO Services

by Jamie Banks

We all know that competition for the top spot on Google is intense, and for some industries it may not be realistic to expect that a small business client will ...

March 12th, 2018
6 min read
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Webinars

Multi-Location Businesses: How to Optimize for Local Search at Scale

by Jamie Banks

Local SEO can be tricky just for a single local business with one location, but for those with numerous locations across the nation, the same playbook just doesn’t apply. Knowing ...

February 19th, 2018
28 min read
How to raise your credibility and authority with google
News

How to Raise Your Personal Authority and Credibility with Google

by Jamie Banks

If you work with SEO, you’ll need no convincing of the power of trust. It’s the backbone of better rankings, and in business as in life, reputation usually precedes you ...

February 12th, 2018
5 min read
Local Search Industry Survey Agencies and Freelancers
Research

Local vs National SEO Agencies: Comparison of Revenue, Client Bases, and More

by Jamie Banks

At the tail end of 2017, we conducted a survey of over 1,000 US-based local SEO professionals from all walks of life, and the results of the Local Search Industry ...

January 23rd, 2018
3 min read
News

How to Survey Clients and Customers to Understand Their Needs

by Jamie Banks

It was ‘Wizard of Ads’ author Roy H. Williams who once said, “The first step in exceeding your customer’s expectations is to know those expectations.” This mantra holds true for ...

December 11th, 2017
Local Consumer Review Survey
Research

Study Shows Big Drop in Consumers Visiting Websites after Reading Reviews

by Jamie Banks

So your local business has an awesome review profile. You’ve delivered great service and been rewarded in public with unbiased praise for what you do. Great stuff. But what’s next? ...

November 17th, 2017
Local Consumer Review Survey
Research

New Research Shows 79% of US Consumers Believe They’ve Read a Fake Review In the Last Year

by Jamie Banks

Research published this week in BrightLocal’s annual Local Consumer Review Survey report shows that 79% of US consumers believe they’ve read a fake review in the last year, but 84% admit that ...

November 8th, 2017
News

Troubleshooting Google My Business Issues

by Jamie Banks

On Wednesday, September 27th, we gathered some of the brightest minds in local SEO to answer your burning questions about Google My Business. We had such a tremendous response that ...

September 15th, 2017
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