Sherry has written 25 articles
When it comes to SEO, Google is usually the first search engine people think of. Your search optimization efforts are likely dictated by Google’s algorithm updates, Google best practices and ...
The explosion of digital marketing over the last decade has enabled and inspired many people to become “digital marketers.” (Many of these people have the experience and skills, but sadly ...
A 5-star online reputation is one of the most powerful marketing assets a business has. Online reviews are social proof that helps consumers cut down their research time and also ...
It’s an age-old question: Should SEOs guarantee the work they do for a client? With so many variables impacting search engine results (like Google algorithm updates, quality content, site structure, ...
In an ever increasingly digital world, people are spending more and more time on the internet. Social media is one of the biggest reasons why people hop online throughout their ...
Every day business owners are bombarded with phone calls and emails from “digital marketing experts” vying to help them get on the first page of Google, get social media likes ...
It seems like every day new social media tools come out on the market to help make your Social Media Management job easier. But how do you know which tools ...
You’ve probably heard of lead magnets. A lead magnet is something you offer to a potential customer in exchange for them giving you something (like their email address so you ...
Here is an interesting topic that will no doubt cause a spirited debate among digital marketers – but hey, who doesn’t like a little bit of controversy; right? So here ...
Google is always hitting the headlines with some sort of innovation, adaption, algorithm change or acquisition that has a rolling effect on the rest of the digital marketing and SEO ...
How Do You Choose the Right Keywords? Optimizing your website content for the right keywords is important to the success of your SEO and content marketing efforts. Here are some ...
Did you know that creating local content to put on your company’s website can help you rank higher on search engines for local search terms (i.e. plumber in san jose)? ...
We recently published a blog post that talked about knowing when to fire clients who have become a major agency hindrance. Though this is an important part of managing your ...
How Online Reviews Impact Search and Consumer Attitudes Over the years, online reviews have grown to become an important aspect of a successful digital marketing strategy for local businesses. More ...