"BrightLocal tools provide best-in-class data. Their tools are a must-have for marketers looking to optimize their local search results."
Neilson Hall
iProspect
✔️ BrightLocal offers listings at a low, one-time cost per location. You don’t have to renew them, ever.
❌ Birdeye charges as much as $50 per listing, per location, every month.
✔️ BrightLocal offers a custom solution for every business, starting as low as $39 per month for our Track plan or $59 for our Grow plan, with review management.
❌ Birdeye starts at $300 every month and has a setup fee costing hundreds of dollars.
✔️ BrightLocal understands how each niche and location differs. We build listings where they matter for your business.
❌ Birdeye’s limited network of sites only allows you to build a handful of listings, meaning you miss out on what really matters.
✔️ There’s no barrier to entry here. Simply sign up for a free trial and get everything from day one with no expensive setup.
❌ Birdeye requires an expensive setup fee before you even get going, and there’s no way to try before you buy.
Launching Active Sync changed the listings game. We built a simple and cost-effective, solution to help businesses manage multiple listings for multiple locations in one place. Make changes, send updates, and more at a fraction of the cost of Birdeye.
✔️ BrightLocal custom-built a suite of tools specifically for local marketing. Put each location’s rankings on the map.
❌ Birdeye’s insights offer review and message tracking with sentiment analysis, but no way to track your visibility.
✔️ BrightLocal offers three different ways to audit. Check a location’s local search visibility, deep dive into its listings, and uncover Google Business Profile insights.
❌ Birdeye allows for basic benchmarketing with a focus on customer experience.
✔️ We understand how valuable your relationship with your clients can be. We’re happy to help make it stronger. In fact, we can even help you get more clients with our lead generator.
❌ Birdeye often prefers agencies to refer their clients over to them directly.
✔️ Impress your clients and stakeholders with a BrightLocal report in your own branding.
❌ Birdeye doesn’t offer this service for agencies.
| Feature | ||
|---|---|---|
| Pricing | ||
| Setup | $0 | $600 |
| Reviews | $59/month | From $300/month |
| Listings | $2-3.20 per site, once | $50/month/location |
| Listings management | ||
| One-off Fee? |  |  |
| No. of Sites in Network | ||
| Manual Submissions | | |
| Data Aggregator Submissions | | |
| Build New Listings | | |
| Update Existing Listings | | |
| Remove Duplicate Listings | | |
| Detailed Reports | | |
| Bulk updating | | |
| Tools | ||
| Local Rank Tracking | | |
| Local Search Auditing | | |
| Citation Building | | |
| Listings Management | | |
| Reputation Management | | |
| Google Business Profile Posting | | |
