For any business aiming to grow in a specific geographic area, local SEO is undoubtedly a powerful marketing tactic. An impressive 78% of consumers will make an in-store purchase after ...
Most of us are as familiar with Google products as we are with our own friends: Google My Business, Google Reviews, Google Maps… But Google Pointy? Pointy Google? Pointy from ...
Starting a brick-and-mortar business is already difficult enough, but securing funding to support growth is an entirely different battle. In this article, capital-raising expert Dave Lavinsky explains how marketers can ...
Update – April 28, 2022: ‘Updates from customers’ show on desktop as well as in the Google Maps app, so it’s critical you check this feature regularly to avoid inappropriate ...
Reviews assist consumers in making quick decisions about purchases in their research by providing a clear picture of your company. Studies show that of businesses who respond to bad reviews, ...
Every well-rounded local SEO campaign will include some citation building, but how those citations are built, and whether manual submissions or data aggregators are used, will vary from campaign to ...
Creating local SEO reports that brick-and-mortar clients understand and are relevant to them is a tricky but important job. This is where local SEO tools can lighten the burden. But, ...
You’ve probably noticed that things look a little different around here. That’s because we’ve just launched our new brand identity! Taking our brand forward We’re big believers in the power ...
This is an edited excerpt of the ‘Positioning Yourself’ lesson from Claire Carlile’s free ‘How to Land Your First Local SEO Client’ course in BrightLocal Academy. We’re going to explore ...
Want to find out why your competitor’s page is No. 1 in Google organic SERPs? Well, now you can! (To the extent that Google is willing to tell you, anyway.) ...
Google Business Profile (formerly known as Google My Business) Products and GBP Services give businesses the opportunity to showcase their products and services to potential customers. Content from GBP Products ...
Would you like to take your local business to a new level? Launching a solid, well-planned local link building and PR outreach strategy is an effective way to generate traffic, ...