How to Build Local PPC Campaigns That Really Deliver New Customers
The way we market our local businesses online is always evolving. One of the most notable changes recently, is the change to Google’s local “snack pack”, where the number of ...
The way we market our local businesses online is always evolving. One of the most notable changes recently, is the change to Google’s local “snack pack”, where the number of ...
Following the release of the 2015 Local Consumer Review Survey, we uncovered some important information about how consumers think about, and interact with online reviews for local businesses. We learnt that ...
Today Moz has released their much anticipated 2015 Local Search Ranking Factors study. The annual survey has been conducted once again by Local SEO expert, and Moz Director of Local Search, ...
In August we ran our annual ‘Local Clicks & Calls’ survey in which we ask local business owners and local search marketers about which digital marketing channels drive leads to ...
What are the most important KPIs in Local SEO? Whether you’re a search agency, consultant, or local business, there are key metrics that are measured in local search no matter who ...
Does high ranking in local or organic results deliver greater response for your clients? In a recent poll on BrightLocal.com, we put this question to over 400 of our visitors. ...
Last year we carried out some research on which of the 3 main Search Engines gave most space on their 1st page of results to local businesses; Google, Bing or ...
Late last week, Yahoo confirmed that it was shutting down Yahoo Maps at the end of June. The announcement, which was made in a product report for 2015, also highlighted the ...
N.b. As of October 2018, ReviewFlow is now Reputation Manager, a far more powerful and innovative reputation management tool. Click here for more information. You can now track & ...
With the dawn of Google’s mobile friendly update, the decision of whether or not to have a mobile site is no longer an option. Last month’s algorithm change has not yet ...
The importance of links, even today, should not be under-estimated, either in Organic or Local Search results. Referencing the Local Search Ranking Factors survey by Moz, link signals account for 18.3% ...
There’s no denying that reviews & reputation management is key to effective local search optimization. Having lots of positive online reviews helps not only with conversion of searchers into leads, but ...