Local SEO Insights

It’s been quite a year. It feels like every time I’ve opened my laptop or looked at Twitter (wait, sorry, X… that happened this year too), Google has put out ...

Using Local Search Grid to conduct a measured study and analyze the relationship between "openness" and local rankings for 50 business locations.

As we head into 2023, local search experts Joy Hawkins (Sterling Sky), Ben Fisher (Steady Demand), and Amanda Jordan (RicketyRoo) returned to the stage to share their insights on the ...

These past few months have seen a variety of Google tweaks, tests, and updates, leaving some users uncertain of when a change is a permanent one. Alongside these changes, we’ve ...

There’s no doubt about it. Yelp (could) be big business for your local business. The reason we say could be? It all comes down to how visible your listing is. ...

Google's great purge of inactive Gmail accounts begins this month, but what does that mean for Google Business Profiles and business reviews?

If you’re just getting started with local SEO, or figuring out how to get more visibility for a local business, welcome! Our simplified guide to Google local search is jargon-free, ...

For multi-location businesses (MLBs), navigating the complex world of local search optimization can be a daunting task. With the goal of improving visibility, rankings, and overall performance for numerous locations, ...

Navigating local SEO for sprawling multi-location brands presents a unique set of challenges. The biggest e-commerce companies typically deal with just a single website. Sure, there are potentially thousands of ...

I’ve written two introductory sections for this resource, pick the one that you most resonate with. If either of my “sales pitches” above reached you, then let’s move on to ...

In this episode, we speak to Google Business Profile Platinum Product Expert, Marketing Metrology‘s Stefan Somborac, about what it’s like to volunteer to help, and most importantly learn from, local ...

Whether they’re looking for answers, or looking for a lawyer, legal services consumers turn to Google. Many of these searches have local intent. Therefore, local search engine optimization (SEO) strategies ...