In 2021, 51% of local businesses paid for content creation and optimization, which is up from 28% in 2020. Even with an improved design, ranking in the Local Pack is ...
There are a number of different technologies that utilize visual search. This article will give examples of a few implementations of visual search technology with a focus on Google’s ‘computer ...
As a local business owner, the number of review platforms that you need to consider is large and growing, encompassing both general sites such as Google, Yelp, and Facebook to ...
Online reviews are vital to local business success. This is due to their role in the consumer decision-making process and their status as a known local search ranking factor. In ...
Reviews play a vital role in today’s economy as they help local consumers decide which businesses they wish to work with. In many cases, the quantity and quality of reviews can make ...
Building a stellar review profile calls for a lot of proactivity on the part of the local business, and it also requires a multi-pronged approach. For example, it’s advisable to ...
When it comes to acquiring online reviews, having multiple methods of requesting reviews in your arsenal ensures that you gather as many as possible. This is an important consideration given ...
When it comes to managing your online review profile, chances are you’re laser-focused on Google Business Profile (formerly known as Google My Business). While that makes perfect sense given how ...
There are five billion internet users globally and 3.64 billion of them use at least one Facebook product each month. As the world’s largest social network, it’s also an important ...
We all know and love Google’s business platform—best known as Google My Business (GMB) and now rebranded as Google Business Profile (GBP). This tool is a fan favorite in local ...
If you’re a service-oriented B2C business and you’re not on Yelp, then you’re leaving money on the table. Yelp is a treasure trove of user-generated content—the holy grail of content ...
We’ve all been there… a dreaded ‘your listing is suspended’ email, rejected Google posts, ‘not approved’ products, verification issues, or a weird glitch in the business profile—a ghost in the ...