Local marketing can be simply described as any marketing activity which puts your business in front of consumers within a certain radius of your location. While that’s straightforward enough, there ...
Last Updated: August 2022 When looking for online directories to add your business data to in the USA, you’ll no doubt come across Citysearch business listings, an “online city guide ...
If you want to set up a Bing Places for Business listing, you can have your work cut out for you, especially if you’ve hundreds of locations to upload that ...
Advance Your Agency is a brand-new BrightLocal series, designed to equip you with the skills, knowledge and advice necessary to take your agency operations to the next level. This month ...
Ranking in local search is becoming more difficult every day. Why? Competition. The Google local algorithm is constantly updating to ensure that search results best match the intent behind a ...
Text messaging is one of the most effective ways to reach consumers in marketing. On average, SMS messages are opened and responded to in less than two minutes, while it ...
If you’ve just hit ‘submit’ on your first Citation Builder campaign in BrightLocal, congratulations! We bet you’re excited to see how this will improve your online visibility and rankings, right? ...
There’s no dismissing the importance of SEO. It’s absolutely necessary to get found online and to source as many relevant views to your content as possible. But trying to rank ...
Since Google introduced featured snippets in 2014, “position zero” has been considered one of the most coveted spots in SERPs. Featured snippets allowed websites to vie for extra traffic by ...
As an agency working with local businesses, you know how important fostering community is to your clients. Good neighbors are their bread and butter — their neighbors are their customers, ...
In Google’s own words, a Google Business Profile (formerly known as Google My Business) is more than just a business listing. The free profile makes it easy for businesses to ...
There are a few things that can derail your local SEO efforts: insufficient reviews, an excess of negative feedback, too few Google Business Profile (GBP) signals, inconsistent NAP (name, address, ...