BrightLocal for Small Businesses

Grow your business with local SEO

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4.8/5 Based on 1,000+ reviews on: G2, Capterra, and Trustpilot
05 Local Seo Services Compete Effectively

Get found online and achieve long-term ROI

Improve rankings for localised searches

46% of Google searches have local intent

Stand out from rivals and truly compete

69% increase in Google Maps impressions over 3 months

Build trust and credibility online

97% of local consumers read reviews

Create long-term return on investment

The average SEO ROI is 22:1—every $1 spent returns $22

Thousands of happy customers

"Intuitive dashboard, affordable, easy-to-read reports and the most accurate local rank tracking in the business. I highly recommend their platform."
Jennifer Poole, Director of Marketing - Nadrich Accident Injury Lawyers
Jennifer Poole, Director of Marketing
Nadrich Accident Injury Lawyers
"I have been doing all of this myself for a while not achieving what I need. Finally, I have found an all-in-one company, BrightLocal. I'm so excited to see results."
Giulio Ferrante, Real Estate Agent - Signature Premier Properties
Giulio Ferrante, Real Estate Agent
Signature Premier Properties
“If you want to save time and save money, and also need to get the right local results first time every time, then BrightLocal must be part of your local SEO toolkit.”
Susan Hallam, Managing Director - Hallam Internet
Susan Hallam, Managing Director
Hallam Internet

With BrightLocal's Local SEO Services, our clients achieve:

124% revenue increase

Our clients have seen an average 124% increase* in organic revenue since joining us.
*Average based on a sample set of local SEO customers.

98% traffic increase

Our clients achieve on average a 98% increase* in organic traffic year-on-year.
*Average based on a sample set of local SEO customers.

Local SEO made easy. You choose your path

01 Card Option 01 Local Seo Services
Do-it-for-me: Local SEO Services 
Let the experts handle the work.

For businesses who:

✔️ Want a premium, fully managed service

✔️ Don’t have the knowledge or skills

✔️ Lack the time and resource

 

Discover our local SEO services

01 Card Option 02 Brightlocal Platform New
Do-it-yourself: Local SEO Software
Drive your own local SEO success

For businesses who:

✔️   Understand local SEO or want to learn it

✔️ Have time to dedicate to marketing

✔️ Are analytical and enjoy making their own progress

 

Try our local SEO software for free

What's included in each path?

Do-it-for-me: Local SEO Services

A comprehensive service managed by our in-house SEO experts, who will develop and deliver a customized local SEO strategy that covers:

• Google Business Profile (GBP) optimization and management
• Website and content optimization
• Citation building and listings management
• Review management
• Link building
• Monitoring and reporting


Discover our local SEO services
Do-it-yourself: Local SEO Tools

An all-in-one platform featuring the tools, reports, and insights that you need to develop and deliver your own local SEO strategy.

Supported by top-rated teaching on the essentials of local SEO via BrightLocal Academy and other educational content.

Explore our:

Rank tracking
Local SEO auditing
Review management
Listings management
BrightLocal Academy


Try our local SEO tools for free

Book a call with our experts

  • Schedule a call with one of our team to show you how our platform and managed services can help you get your local SEO off the ground
  • A tailored webinar structured around these exact goals and opportunities, delivered by one of our industry experts.
  • Learn how our technology and services can help you supercharge your local SEO.
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What exactly is local SEO?

Local Seo Learning Hub

Introduction to local SEO

Local SEO can be a tricky topic to master, so it’s important to get a firm level of understanding going in. We’re here to help you achieve exactly that.

Smb Checklist Hub

The local SEO handbook

Local SEO is the practice of enhancing the online visibility of a local business, as well as ensuring the business website earns more clicks and conversions. 

Free Courses (1)

Free local SEO courses

Master local SEO with BrightLocal Academy. Get access to a host of expert-led, interactive video courses for free!

FAQs

What is local SEO for small businesses?

Local SEO for small businesses comprises the optimization of your website, Google Business Profile, online reviews, and a number of other entities, all with the intent to rank more effectively for local queries in Google searches.

If this sounds like a lot, don’t worry, we’re here to help. Read our “What is local SEO?” guide for more detail.

How can I get my small business to rank locally?

There’s no quick fix to get your small business ranking. You’ll need to spend some time working on your local SEO strategy, among other things. Get familiar with local ranking factors, but be confident in the knowledge that, locally, you have a good chance of ranking against potentially much bigger competitors.

We’ve put together a local SEO checklist to get you started. To see how you’re doing, we also have a Local Rank Tracker and Local Search Grid.

How can I master local SEO as a small business?

First, check out our local SEO guides, then learn the benefits of local SEO and go on from there. Once you’re familiar with the concept, try our guides for Google Business Profile, local citations, and review management.

We also have BrightLocal Academy to help you become a local SEO expert. It’s completely free, too!

What kind of businesses need local SEO?

Any business that requires a local presence will benefit from local SEO. This includes businesses with a brick-and-mortar store, and service-area businesses. Some of the businesses that rely heavily on local SEO are medical services, tradespeople like plumbers and electricians, law offices, hospitality businesses, and real estate companies or individuals, to name just a few.

Do I need citations for my small business?

Citations are an important foundation for any local business. Building citations can help give you a solid footing to rank in local search, especially when used in conjunction with other factors, like reviews and Google Business Profile.