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AI and Local Search

Aired: Jan 21, 2026

Myles Anderson

Hosted by

Myles Anderson

Claudia Tomina

Special Guest

Claudia Tomina

CEO and Founder at Reputation Arm

Will Scott

Special Guest

Will Scott

CEO and Co-founder at Search Influence

The local search landscape has officially changed. With the rise of AI Overviews and new consumer habits, business owners are facing a critical question: Do I optimize for the algorithm, or do I optimize for the AI.

In this webinar, our expert panelists Will Scott and Claudia Tomina covered:

  • The new search landscape and what this looks like for local SEO in 2026.
  • Shifts in the local algorithm, as uncovered in the 2026 Local Search Ranking Factors survey.
  • How local businesses can thrive throughout the year ahead.

Watch the Replay

Replay The Local SEO Roadmap 2026, for a strategic deep dive into the new ranking signals that are rewriting the playbook for local visibility.