vs
“The value I’m finding in BrightLocal exceeds what was available in Yext”
Wild Web West
How BrightLocal’s Yext Replacement Service works
We audit your current Yext listings
We ensure they’re accurate and claim your most important listings. Giving you complete ownership.
We build and clean permanent citations
We identify where you need new listings and submit them to key data aggregators.
Start managing in BrightLocal
You can then instantly sync and update your business listings with Active Sync. Plus, you get access to our platform and insights.
“We’ve made changes and have seen near immediate results, sometimes seeing the change within 15-30 minutes.”
See why businesses choose BrightLocal over Yext
Custom citation building
Pay once, no recurring fees.
When you build your listings, you truly own them.
It’s expensive, and you can’t choose the directories you want or need.
Custom citation building
Pay once, no recurring fees.
When you build your listings, you truly own them.
It’s expensive, and you can’t choose the directories you want or need.
Own your listings forever and manage listings
You get all your account details and logins.
They aren’t yours.
Yext owns your account details.
Own your listings forever and manage listings
You get all your account details and logins.
They aren’t yours.
Yext owns your account details.
Local rank tracking
Local rank tracking
Built for SMBs and Agencies
Built for SMBs and Agencies
Local SEO Services
Local SEO Services
Gain control over your listings and your budget
BrightLocal’s service guarantees that all updates to your listings are yours, unlike Yext’s ongoing subscription fees. Save nearly 50% annually with support and reporting included:
BrightLocal Yext Replacement Service: $250 per location
Comparable Yext service: $499 per location
Unlock an average of $1,450 in savings per location over 5 years and free up spend for your brand elsewhere. For 30 locations, that’s a saving of $43,500 over 5 years (or $8,700 annually)!
Save
per annum
(yep, really)
Go beyond automated listings
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Track local rankings
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Build citations, get reviews, and uncover insights
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Get the help you need to do the work
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Automation is powerful, but not perfect. We combine API syncing with manual checks.
Real people, real support
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Our support is available in multiple time zones
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Talk to a real person to get support
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In-depth knowledge and a specialized Academy to help you succeed
Proven results for real businesses
Bryce Paxon, Assistant Director of Comms
Arkansas Baptist Children and Family Ministries
Sergio Salazar, CEO
Staylisted
Nishtha Paryani, Assoc. Marketing Manager
tbk
Jason Collier, Senior Developer
Missional Marketing
Seamless transition with our expert team
If you’re looking to make the switch, and save big, we can help. BrightLocal offers a tailored replacement service to help make it easier. Don’t worry about losing any of your listings in the process.
Significantly lower costs and instant updates
Improved visibility and transparency
Greater customization and flexibility
A true all-in-one solution for local SEO
Track your presence
Audit your location’s optimization and keep on top of your visibility.
Custom-built tools for auditing and reporting
Over 16 years of local search and location data
Manage your SEO
Monitor reviews, build citations, track listings, find leads, and get insights on what to do next.
Flexible solutions for small businesses
White-labeling available for agencies
Grow your business
Take action right in the platform or work with our fully-managed local SEO services to get found.
Know exactly what you need to do
Tailored recommendations for your business
Additional features and tools
Two local rank tracking solutions
Local Rank Tracker and Local Search Grid cover every aspect of local rankings.
Review management
Monitor, respond and generate reviews in one platform.
Build the citations you need
Our in-house team of citation builders help you build, fix, and claim the citations your business needs.
White-label solutions
We make it simple for agencies to white-label their reporting.
Talk to your data
With our MCP Server and API, you can talk to your data and use it how you want.
Automatic review responses
89% of customers expect businesses to respond to reviews. We make that simple.
Manage your listings
Keep on top of all your listings in one tool. Make updates in one centralised place, then push them out.
Agency lead generation tools
Find new leads to help you win more business.
Book your discovery call
Ready to make a smart move?
✓ 25 manually claimed listings
✓ 5 data aggregator submissions
✓ Active Sync instant publishing
✓ Local Search Grid reporting and insights
✓ Managed onboarding and 24/7 support
"I like the control and the communication BrightLocal offers over Yext. I feel like I have more access to my listings and more ability to correct them."
Noelle Geiger
Ameravant
Frequently asked questions
Unlike Yext’s mandatory recurring subscriptions, BrightLocal allows you to pay a one-time fee for the citations you actually need. Once they are built, they are yours to keep, even if you cancel your plan.
With Yext, if you stop paying, your listings can revert to old, incorrect data or disappear. BrightLocal ensures your data stays intact without a maintenance tax.
Yext forces you into set, expensive packages. BrightLocal lets you hand-pick the specific directories that matter to your business, so you never pay for filler you don’t want.
The bottom line? BrightLocal offers a transparent, pay-as-you-go model that puts you in control of your budget and your data.
There are only a few instances where you might choose an optional add-on or update:
Data Aggregator Renewals ($120/year): This is optional but recommended. It keeps your data locked across thousands of sources, so it doesn’t get overwritten by outdated info from third parties.
Manual Updates: If you move offices or change your number and don’t have an active sync or aggregator subscription, we charge a simple, one-off fee of $3.20 (or as low as $2 with bulk credits) per listing to manually update your details.
Active Sync (available on our Manage and Grow plans): If you want the best of both worlds—manual ownership plus the ability to push instant updates to key sites like Google, Facebook, and Apple Maps—you can add Active Sync at any time.
Find out more about how we handle location updates here.
Unlike traditional API solutions, we don’t charge expensive recurring fees just to hold the door open for those rare times you might need to update a listing.
Instead, we charge a simple, one-off fee of $3.20 (or as low as $2 with bulk credits) for each listing you need to update, and if the listing is managed through a current Data Aggregator Network subscription, there’s no charge at all!
To ensure a smooth move to BrightLocal, we recommend reaching out to the Yext support team directly to ask them to release your listings. It’s a good idea to get a quick confirmation from them that this is done before we start migrating you over to us.
Contact our Sales Team to find out more.
For an equivalent campaign to Yext, the breakdown would look like:
30 x Manual Citations = $90
Duplicate Removal = $18
Local Data Aggregators (x 5) = $100
Total = $208 (one-off payment)
Emerging Plan – $199/yr
The ‘Emerging’ Yext plan includes listings on MerchantCircle, ELocal and 30 other non-premium websites.
Essential Plan – $499/yr
The ‘Essential’ Yext plan includes listings on key sites, including Facebook, Google, Yelp, and more.
Complete Plan – $499/yr
The ‘Complete’ plan includes the full ‘Emerging’ and ‘Essential’ packages alongside PowerListings+ and Analytics.
Premium Plan – $999/yr
The ‘Premium’ Yext plan contains everything from the other three packages, plus Review Monitoring and Yext Pages.